Taking on a small number of brands

Your buyers are asking AI. Is your brand in the answer?

When someone asks ChatGPT, Gemini or Google's AI who to buy from, they get a short list — and they buy from it. My job is getting you onto that list, then making sure the attention turns into money. I run this as a studio of one, so you only ever deal with me.

Book a growth conversation → See how it works
One operator. Tenfold output.
AI assistant

"best clean skincare brands under $50?"

AI

1A competitor
2Another competitor
3A third competitor
Your brand — not mentioned.

You didn't lose the sale. You were never in the room.

7Years in organic growth
4AI engines tracked
15–30Queries mapped per brand
90Days to documented proof
The shift

Ranking used to be the whole game. Now the answer comes first.

Search still happens — but increasingly it ends before anyone clicks a link. The answer box is the destination now, and only the brands named inside it get considered.

~58%

Drop in click-through to the #1 organic result when an AI overview appears above it.

Ahrefs — 300,000 keywords
8% vs 15%

How often people click a link when an AI summary is shown, versus when it isn't. Roughly half.

Pew Research
1 in 3

Only about a third of the pages AI cites also rank in the traditional top ten. Different game, different rules.

Search industry analysis
Who this is for

Two very different businesses. The same blind spot.

It doesn't matter what you sell. If your buyer starts with a question and an AI answers it, the only thing that matters is whether you're in that answer.

You sell to people

Consumer & ecommerce brands

"What's the best [your category] for someone like me?"

Your product is genuinely good. But three other brands get named, the shopper picks from those three, and you never appear in your analytics — because there was never a visit to measure.

You sell to businesses

Manufacturers, suppliers & services

"Who are the best suppliers for [what you make]?"

A buyer builds a shortlist before contacting anyone. If you're not on it, you don't get the enquiry — and you never find out you were in the running. It's a tender you were never invited to.

Same problem. Same fix.

The other half

Getting found is only half of it. Here's where the money actually leaks.

I've watched brands win the visibility fight and still not grow, because nothing downstream was ready for the attention. So I fix that too — it's part of the same job, not an upsell.

01

Positioning

Why someone picks you instead of the cheaper option.

  • What you actually stand for, in words a buyer repeats
  • Messaging that survives a five-second homepage glance
  • A reason to choose you that isn't price

Without this, more traffic just means more people leaving faster.

02

The conversion leak

You already paid for the visit. Most of them still walk.

  • Your highest-traffic page rebuilt to actually sell
  • The path from landing to checkout, unblocked
  • Trust, proof and clarity where hesitation happens

Same traffic, same spend, more revenue. This is the cheapest money on the table.

03

Email & retention

The second sale costs almost nothing. That's where profit lives.

  • Welcome, abandoned cart, post-purchase, win-back
  • Written in your voice, not a template's
  • Owned audience you keep, whatever the algorithm does

Most brands pour customers into a bucket with a hole in it.

Where the work happens

Ninety days. Three phases.

Visibility on its own is a vanity metric. The work is to get named where buyers are asking, then make sure that attention turns into revenue you keep.

Weeks 1–3

Find the gap

I map the exact questions your buyers ask AI, and show you where you're invisible and who's being named instead.

What gets built

  • Buyer question map — 15 to 30 high-intent queries
  • Visibility baseline across ChatGPT, Perplexity, Gemini & Google AI
  • Competitor citation analysis
  • Brand positioning audit
Weeks 4–9

Get named

I build what makes you citable — then fix what happens after they arrive, so the visibility actually converts.

What gets built

  • Answer pages built for how your buyers really ask
  • Structured data & entity setup — the layer AI needs to cite you
  • Landing page & conversion fixes
  • Positioning and messaging, sharpened
Weeks 10–13

Make it compound

Citations land, the before-and-after gets documented, and the follow-up systems keep earning long after the first sale.

What gets built

  • Your brand appearing in AI answers
  • Email flows — welcome, abandoned cart, post-purchase, win-back
  • A content cadence that keeps compounding
  • Attribution and reporting you can actually read
What you get Your brand cited across 15–30 of your highest-intent buying questions — the specific ones your buyers actually ask — with a documented before-and-after you can see with your own eyes. And if you're not showing up by day 90, I keep working until you are.
What changes

Same question. Different answer.

This is the whole point of the ninety days — going from absent to recommended, in the exact moment your buyer is deciding.

Day 1 — today

AI assistant

"best clean skincare brands under $50?"

AI

Here are the top options I'd recommend:

1A competitor
2Another competitor
3A third competitor
Your brand — not mentioned.

Day 90

AI assistant

"best clean skincare brands under $50?"

AI

Here are the top options I'd recommend:

1Your brand
2A competitor
3Another competitor
Cited. Recommended. In the room.
Why one operator

Agencies rent you growth. Studios make you look good. I build you growth you own.

Most options give you a team you never meet, or a beautiful thing that doesn't sell. Here's the honest comparison.

Performance agency Branding studio Tenfold Works
Who does the work A junior you meet after the pitch A senior designer, until handoff Me. On everything.
What you own after Nothing — stop paying, it stops Files and a brand guide Every asset and system, permanently
Where growth comes from Paid ads you keep renting Identity, not demand Owned visibility that compounds
Built for AI search Rarely — still optimising for links No It's the entire premise
Speed Slowed by layers and approvals Six to eight weeks, then done Ninety days, milestones you can see
Ankit Singh

Ankit Singh

Operator, Tenfold Works

7Years
1Operator
90Days
Who I am

Seven years on the inside of this problem.

Search has been my craft for most of my career — the organic side, the part that compounds. I watched it change, and I moved with it. Getting found isn't about ranking anymore. It's about being the answer.

I've also run stores, not just advised on them. So I don't hand you a strategy and disappear at the hard part. I build the thing, and I stay for the outcome.

No account manager, no junior team, no telephone game. You work with me directly, you see what ships every week, and you keep everything at the end.

Before you book

The things people ask before booking.

Isn't this just SEO with a new name?

It grew out of SEO and the foundations overlap, but the target moved. Traditional SEO competes for a position on a page of links. This competes to be inside the answer itself, which is decided differently. Only about a third of the sources AI cites sit in the traditional top ten, so ranking well doesn't get you there on its own.

Can't a tool or plugin do this?

Tools are the pipes. They can publish a page or send an email, but they can't tell you what your buyers actually ask, why your positioning isn't landing, or which of the many possible answers is worth competing for. That judgement is the work, and it's the part that produces the result.

What exactly do you promise?

That your brand gets cited in AI answers across your mapped set of high-intent buying questions — usually 15 to 30 of them — inside ninety days, with a documented before-and-after. I won't promise to be the number one recommendation for the biggest, most competitive term in your category. That takes far longer, and anyone who promises it is guessing.

What if it doesn't work?

If you're not showing up in AI answers for your target questions by day 90, I keep working until you are. The risk sits with me, not with you.

How much of my time does this take?

A kickoff session, then roughly one short call a month. I send a written update every week so you always know what shipped. Beyond that, the work happens on my side — which is rather the point of hiring an operator.

Do you only work with one type of business?

The mechanism is the same whether you sell to consumers or to other businesses. Buyers ask, AI answers, and only the named brands get considered. What changes is the language and the questions. Book a call and I'll tell you honestly whether your category is a fit.

Next step

Find out what AI says about your brand.

Thirty minutes. I'll show you what comes up when your buyers ask, who's being recommended instead, and whether this is worth doing. If it isn't, I'll say so.

Book a growth conversation → ankit@tenfold.works